Hannah Rothstein

Rothstein’s early works embrace Millennials’ pithy, playful approach to our cultural lexicon. Her oeuvres Thanksgiving Special, Dr. Dreidel, The Cocktail Hour Coloring Book, and Broga (now a book published with Sterling, Yoga for Bros) turn iconic and beloved aspects of pop culture on their heads. The works went viral in the press and on social media.

More recently, Rothstein has changed the focus of her work to address the most pressing topic facing her generation: climate change. Her first climate-focused project, National Parks 2050, puts a spin on the classic WPA-style national parks posters, updating them to reflect a future in which climate change has run unchecked. The project went viral, and in addition to being featured widely in the press, has been published in academic journals. Since this project, Rothstein has released other climate-change works including Climate of Denial, Protect Our Parks, and 50 States of Change (created in partnership with Greenpeace USA).

Rothstein’s art is poignant and impactful, yet easy to relate to. She releases her work where people from all backgrounds feel comfortable approaching it: online and via social media.

From its widespread success on the internet, Rothstein’s work has made its way into more traditional art establishments, including numerous museums and galleries, thus changing the world of art from the bottom up.